• Mike Tyson

    Former undisputed heavyweight champion of the world, Mike Tyson takes on the face of Holler. As one of the world's most recognised faces, Tyson has been a key figure in the press of late. After retiring from boxing he had a number of comeback fights but in recent times, is perhaps more well known for his part in box office smash "The Hangover". The design roots for Holler are entrenched in urban music, but crucial to the Holler logo are wings. Wings typically express rising above and beyond a challenge, something which championship boxers like Tyson have very much in common with a brand like Holler.

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